That’s what makes screenshots and the promo video essential for ASO.Īccording to Storemaven, an optimized Apple App Store gallery can increase the conversion rate by up to 40%. That’s particularly true for mobile games – the best way to show users what it’s like to play a game is through visuals. Oftentimes, visuals are more effective than words in communicating messages and influencing people’s decisions. The visuals publishers can add to their app pages are screenshots and an app promo video. It includes optimizing various elements like an app’s name, icon, app keywords, descriptions, and visual gallery. Learn all about designing the perfect app store screenshots for mobile games in this extensive guide! Why Are App Store Screenshots Important for ASO?Īpp store optimization refers to the process of increasing organic app conversions and ranking higher in app stores. However, you need to do it right and optimize your app store images. You heard that right – this ASO element is powerful enough to convince people to pull the trigger. Did you know that app store screenshots can help you increase conversions for your mobile game?
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